Annoushka returns to her silver roots

Anyone remember Links of London? Of course you do, and you may, like me, still be wearing a few pieces? Links of London was Annoushka’s first business… I know, not bad eh!

 

After selling the business, Annoushka quite quickly realised she wasn’t done making jewellery but this time wanted to focus on gold.

Her namesake brand Annoushka was born and she has never looked back… until now.

Now, almost 20 years on she has found herself drawn to silver once again and decided to reimagine her signature knuckle collection.

The silver iteration of the much loved pieces launched this week and we popped into Harvey Nichols Leeds to get a first look.

 

Annoushka said: “Silver’s fluid, sleek and contemporary edge perfectly complements Knuckle’s versatility. These are bold statement pieces that look great worn solo or, I like to mix weights and lengths for maximum impact.

 

I was lucky enough to interview Annoushka last year at a beautiful private event and, the thing that struck me, was her aim for her brand to be jewellery that women want to buy and wear for themselves. This never silver collection is absolutely that. Great elevated everyday pieces that are the perfect self gift to wear for years to come… and maybe even layer with your original Links of London Sweetie bracelet!

 

Visit the collection at Harvey Nichols or here

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